论文标题
了解AR行动主义:与增强现实经历的社会变革的创造者的访谈研究
Understanding AR Activism: An Interview Study with Creators of Augmented Reality Experiences for Social Change
论文作者
论文摘要
消费者增强现实(AR)技术的兴起为旨在破坏和颠覆文化惯例的干预措施开辟了新的可能性。从污损公司徽标到建立地理覆盖的数字纪念碑,越来越多的人正在为社会事业创造AR体验。我们试图理解这种新形式的行动主义,包括人们为何将AR用于这些目的,使用它的机会和挑战,以及它如何支持激进主义者的目标。我们对参与六个不同国家 /地区的社会事业的项目参与的20个人进行了半结构化访谈。我们发现,AR可以克服对行动主义的物理世界局限性传达旨在揭示隐形历史和观点的沉浸式多层叙事。同时,人们在创建,维持和分发其AR经验给观众方面面临挑战。我们讨论为创建AR工具和社会变革的经验的开放问题和机会。
The rise of consumer augmented reality (AR) technology has opened up new possibilities for interventions intended to disrupt and subvert cultural conventions. From defacing corporate logos to erecting geofenced digital monuments, more and more people are creating AR experiences for social causes. We sought to understand this new form of activism, including why people use AR for these purposes, opportunities and challenges in using it, and how well it can support activist goals. We conducted semi-structured interviews with twenty people involved in projects that used AR for a social cause across six different countries. We found that AR can overcome physical world limitations of activism to convey immersive, multilayered narratives that aim to reveal invisible histories and perspectives. At the same time, people experienced challenges in creating, maintaining, and distributing their AR experiences to audiences. We discuss open questions and opportunities for creating AR tools and experiences for social change.