论文标题
大学网站的内容与流量之间的相关性
Correlation between Content and Traffic of the Universities Website
论文作者
论文摘要
这项研究的目的是分析21,485个学术网站(大学和研究机构)的内容与流量之间的相关性。实现的结果被用作指标,该指标显示了吸引更多访问者的网站的性能。这激发了开发新网站或促进现有网站流量的最佳实践。在第一步,该网站的内容分为三个主要项目:大小,论文和丰富的文件。然后,分别针对每个国家和全世界计算网站流量与这些项目之间的Spearman相关性。在下一步,国家根据其相关性进行排名,还提出了一个新的指标,从结合了国家的这三个相关性。结果表明,在大多数国家 /地区,网站的流量与论文之间的相关性小于网站流量与富裕文件和大小之间的相关性。
The purpose of this study is to analyse the correlation between content and traffic of 21,485 academic websites (universities and research institutes). The achieved result is used as an indicator which shows the performance of the websites for attracting more visitors. This inspires a best practice for developing new websites or promoting the traffic of the existing websites. At the first step, content of the site is divided into three major items which are: Size, Papers and Rich Files. Then, the Spearman correlation between traffic of the websites and these items are calculated for each country and for the world, respectively. At the next step, countries are ranked based on their correlations, also a new indicator is proposed from combining these three correlations of the countries. Results show that in most countries, correlation between traffic of the websites and Papers is less than correlations between traffic of the websites and Rich Files and Size.